# LoyalStack > Loyalty cards in Apple & Google Wallet. Design a loyalty card, share a link — customers tap once to save it to Apple or Google Wallet. No app, no paper, no friction. LoyalStack is a B2B2C SaaS product that lets any merchant launch a digital loyalty programme in minutes. Cards live in Apple Wallet and Google Wallet, so customers carry them automatically on their phone lock screen. The platform supports stamp cards, points cards, discount cards, membership cards, and more — with push notifications, analytics, and multi-location franchise management built in. ## Key pages - [Home](https://loyalstack.co/) — Product overview, hero demo, how-it-works, key benefits, and pricing tiers. - [Features](https://loyalstack.co/features) — Full breakdown of card types, wallet integrations, push notifications, analytics, and automation tools. - [Pricing](https://loyalstack.co/pricing) — Plan comparison: Merchant, Franchise, and Agency tiers. - [For Merchants](https://loyalstack.co/for-merchants) — How individual shops and restaurants use LoyalStack to retain customers. - [For Agencies](https://loyalstack.co/for-agencies) — White-label reseller programme for digital marketing agencies managing multiple merchant clients. - [For Franchises](https://loyalstack.co/for-franchises) — Empire-mode: centralised card management and analytics across all franchise locations. - [Blog](https://loyalstack.co/blog) — Articles on loyalty marketing, wallet pass best practices, and merchant success stories. - [Affiliate Programme](https://loyalstack.co/affiliate) — Revenue-share programme for referral partners. - [Help Centre](https://loyalstack.co/help) — Setup guides, FAQs, and troubleshooting for merchants and agency admins. ## Product context - **Card types**: Stamp, Points, Discount, Membership, Coupon, Event, Gift - **Wallet support**: Apple Wallet (.pkpass) and Google Wallet (JWT passes) - **Notification channels**: Apple Push Notification Service (APNs), Firebase Cloud Messaging (FCM) - **Integrations**: Webhooks, Square POS, Shopify, HubSpot CRM - **Pricing starts at**: $49 / month (Merchant — up to 3 locations) - **Languages**: English, French, German, Arabic, Bosnian