Guides

How to add a loyalty card to Apple Wallet and Google Wallet

By the Loyalstack team · Updated · 6 min read

The short answer

To add a loyalty card to Apple Wallet, scan the business's QR code or open its link on your iPhone, then tap "Add to Apple Wallet". On Android, tap "Save to Google Wallet". Businesses create the card itself with a wallet pass platform such as Loyalstack, which generates the QR code, the card design and the sign-up link.

Adding a loyalty card to your phone's wallet takes a few seconds once you know where to tap. This guide covers both sides: how a customer adds a café or restaurant loyalty card to Apple Wallet or Google Wallet, and how a business creates one.

For customers: add a loyalty card to Apple Wallet (iPhone)

  1. Find the business's QR code or link. It is usually on the counter, the menu, a table tent or the business's Instagram.
  2. Scan it with the Camera app. Point the camera at the code and tap the link that appears. If you have a link instead, open it in Safari.
  3. Tap "Add to Apple Wallet". A preview of the card appears.
  4. Tap "Add" in the top-right corner. The card is now in the Wallet app.

Next time you visit, open Wallet, tap the card and show the barcode to the staff. Your stamps or points update on the card after they scan it.

For customers: add a loyalty card to Google Wallet (Android)

  1. Scan the QR code with your camera or open the link.
  2. Tap "Save to Google Wallet".
  3. Confirm with "Save". The card now appears in the Google Wallet app.

Why can't I add my paper or plastic card?

Apple Wallet and Google Wallet only accept cards the business has issued as a wallet pass. If your favorite café still uses paper, there is nothing to scan into the wallet, which is a good reason to point them to this page.

Where do my loyalty cards live in Apple Wallet?

Open the Wallet app. Loyalty cards sit in the stack with your boarding passes and tickets. Tap a card to see your progress, and tap the "..." button to see the back of the card, turn notifications on or off, or remove it.

For businesses: how to create an Apple Wallet loyalty card

Creating a wallet pass from scratch requires an Apple developer account, signing certificates and a server that updates each customer's card. A wallet loyalty platform does all of that for you. With Loyalstack the steps are:

  1. Create your account and start the 14-day free trial, no credit card required.
  2. Pick a card type: stamp, points, membership, coupon, discount or gift.
  3. Design it: upload your logo, choose colors and an optional background photo, and name the reward, for example "Free coffee after 9 stamps".
  4. Share the QR code and link. Loyalstack generates a print-ready QR poster and counter cards, and a link for Instagram, email or your website.
  5. Scan at the counter. Staff open the browser-based scanner on any phone or tablet and scan the customer's card to add a stamp or points.

The same card works in both Apple Wallet and Google Wallet, so you do not have to choose between iPhone and Android customers. Most businesses are live in about 10 minutes.

Can businesses send notifications to a wallet card?

Yes. When you send a message from Loyalstack, it appears on the customer's lock screen like a normal notification, without the customer installing an app. Use it for things customers want to hear about: a new seasonal drink, a weekend special, or a nudge when they are one stamp away from a reward.

Next steps

If you run a café, bakery, restaurant or food truck, read our complete guide to digital loyalty cards or see how Loyalstack works.

Frequently asked questions

Can I add any loyalty card to Apple Wallet?
Only cards the business has issued as a wallet pass. If a café or restaurant offers a wallet card, you add it from their QR code or link. A plastic or paper card cannot be scanned into Apple Wallet by itself.
Where do I find my loyalty cards in Apple Wallet?
Open the Wallet app on your iPhone. Loyalty cards appear in the stack with your other passes; tap one to see your stamps or points and the barcode staff scan.
How do I add a loyalty card to Google Wallet?
Scan the business's QR code with your Android phone or open its link, then tap "Save to Google Wallet". The card then appears in the Google Wallet app.
How does a business create an Apple Wallet loyalty card?
It uses a platform that issues wallet passes. With Loyalstack you design the card, set the reward and get a QR code and link in about 10 minutes, with no developer and no app.

Launch your loyalty card in about 10 minutes.

Apple Wallet and Google Wallet cards for cafés, bakeries and restaurants. No app for your customers.

14-day free trial. No credit card required.