A loyalty program your coffee regulars will actually use.
Give every café customer a digital stamp card in Apple or Google Wallet. No app to download, no paper card to lose, and live in about 10 minutes.
14-day free trial. No credit card required.
Loyalstack is a coffee shop loyalty program that puts a digital stamp or points card in the customer's Apple Wallet or Google Wallet. Customers scan a QR code once, staff scan the card at the counter, and you can message regulars on their lock screen. Plans start at $29/mo with a 14-day free trial, no credit card required.
Why cafés choose Loyalstack
The card lives in the wallet
Customers scan your QR code once and the card lands in Apple Wallet or Google Wallet. No app to install and nothing to lose in a coat pocket.
Fast at the counter
Staff scan the customer's card with a browser-based scanner on any phone or tablet. No new hardware, and the queue keeps moving during the morning rush.
Bring regulars back
Send a push message to the lock screen when a seasonal drink launches, or to win back a customer who has not visited in a while.
Coffee shop loyalty program examples
Six ways cafés set up their card. The math below is an illustration with round numbers, so swap in your own prices before you decide.
Stamp card
The classic coffee card
Buy 9 drinks, get the 10th free.
One free drink in every ten is a 10% reward rate. At $4.50 a drink, you give away $4.50 for every $40.50 of paid sales.
Stamp card
Weekday regulars
Buy 6 filter coffees, get the 7th free.
A shorter card suits low-priced drinks people buy daily. One in seven is roughly a 14% reward rate, so keep it to your cheapest items.
Points card
Points on the whole bill
1 point per $1 spent, a free pastry at 50 points.
A $4 pastry for every $50 spent is an 8% reward rate, and it rewards bigger orders instead of just visit count.
Membership
Monthly coffee club
Members are tagged Silver or Gold based on their visits.
Use tiers to thank your most frequent customers and to decide who gets the first message about a new roast.
Coupon
Welcome drink
A free small drink for new sign-ups.
One free drink costs you the price of the drink once, and it gets the card into the customer's wallet on the first visit.
Gift card
Digital gift card
Customers load credit and send it as a gift.
Useful around the holidays, and the gift lands in the recipient's wallet with no plastic to print.
Paper card, loyalty app or wallet card?
| Paper punch card | Loyalty app | Wallet card | |
|---|---|---|---|
| Joining | Pick up a card at the counter | Download the app, create an account | Scan a QR code once, card saves to the wallet |
| Lost or forgotten cards | Common: left in a coat or a drawer | Rare, but the app gets deleted | Lives in the phone's wallet, always with the customer |
| App to install | No | Yes | No, Apple Wallet and Google Wallet are already on the phone |
| Message customers between visits | Not possible | Only if the app is installed and notifications are on | Push message to the lock screen from Loyalstack |
| Knowing who your regulars are | No customer list | Yes, if customers sign up | A customer profile builds as cards are saved |
| During the morning rush | Find the card, find a pen, stamp it | Open the app, find the code, scan | Open the wallet, staff scan, done in seconds |
Launch your coffee shop loyalty card in 4 steps
Step 1
Design the card
Add your logo and café colors and pick a card type. A stamp card with a coffee-cup icon is the quickest place to start.
Step 2
Set the reward
Choose how many drinks earn the free one. Keep it simple enough to say out loud at the counter.
Step 3
Put the QR code by the till
Print the QR poster and counter cards, and share the same link on Instagram and receipts. Customers scan once to save the card.
Step 4
Scan at every order
Staff scan the card with the browser-based scanner on a phone or tablet to add a stamp. Nothing to install.
Push message ideas for a café
Push messages arrive on the lock screen through the wallet card, with no SMS fees. You write and send each one from your dashboard, either to everyone or to a segment such as customers who have not visited recently.
Seasonal launch
“The pumpkin latte is back. Show this card at the counter and add a stamp.”
Slow afternoon
“Quiet at the café today. Come in before 4 and we will double your stamps.”
Morning rush reminder
“Your usual is on the bar. Scan your card at pickup and add a stamp.”
Win-back
“We miss you. Your card is one stamp from a free drink.”
New roast
“A new single-origin espresso is on the bar this week. Come and taste it.”
Pricing
Simple plans. No setup fees.
Merchant
$29/mo
1 location
Franchise
$99/mo
3 locations included, then $10/mo per location
FAQs
Got questions? Here are the answers.
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